The european excellence awards Diaries
The european excellence awards Diaries
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… and that’s it After Finding out, networking, and exchanging skilled Thoughts with the past two times, #DSSE2024 has now concluded. Thanks everyone for making this year's event a success! Here are a few of The real key takeaways highlighted by Florian Rotberg in his final wrapup:
The rapid increase of Synthetic Intelligence – it impacts Pretty much every little thing, past not least PR & Comms. But which marketing campaign, which job actually utilizes AI in interaction in a method that goes outside of the sounds, the hype, the usual? With this classification the EEA honours a winner that's paving just how for all of us in applying AI in Comms.
On this EEA classification, we honour PR & Comms strategies or jobs that involve persons, their thoughts, voices, ideas and Views for greater outcomes and amplified beneficial communications dynamics.
EDP has released a simpler, less difficult and much more intuitive Invoice: an interactive Monthly bill. An interactive campaign was offered from 10 April to 15 May well, in which individuals could Management its articles.
1400 impartial monetary advisors for Deutsche Bank became “digitally suit” and enthusiastic by Go Electronic. A functional, adaptable and comprehensible qualification programme using a modular structure skilled them in all suitable fields of digitisation.
HSBC re-ignited its inside anti-fraud concept with Daring and surprising movies featuring convicted economic criminals. People convicted of human trafficking, accounting fraud and bribery unveiled how their crimes labored And exactly how they could have been stopped.
With us, you arrive at everyone: that's the core message of our marketing campaign, that makes us tangible and likeable as a corporation.
The inspiration to combine innovative Thoughts from our staff members came from an keen workforce of volunteers-The Inventive Flying Squad. They smashed cultural, time zone and language limitations to unite our colleagues globally as a result of Spill the Beans!
AfterShokz, an progressive headphone brand name, wished to launch in the Nordics and maximise awareness to tackle a lot more recognized makes. Turning far from a traditional PR method and immediately engaging working and cycling influencers across multiple channels, a arrive at of seven million was attained.
The results fulfilled the College’s mission to share awareness at a stage we’ve never ever accomplished. We successfully branded NTNU and Trondheim being a warm-location for information.
Milka launched a whole new layout of its bars mainly geared toward an extremely youthful goal team. For communication we chose the normal habitat of millennials – YouTube and its greatest heroes – youtubers.
From Web page to social media marketing, from Search engine optimisation to paid campaigns, here integration of on- and offline – the applications for B2B Interaction are as divers as Those people in B2C. Illustrations that exhibit remarkable progress in attaining strategic B2B targets are rewarded On this EEA class.
When an complete necessity for our modern day entire world, for these industries controversy isn't far away. Who did best in strengthening the interaction by profitable about stakeholders and community audiences?
✅ Extra schooling is required all around retail media - and this should proceed mainly because what was in vogue very last 12 months is found as aged now